Sponsorship has it's Privileges

Why should you become a sponsor? “Because supporting the Oktoberfest is supporting New Britain, This is a chance for the entire state of Connecticut to see New Britain as a festival city and a place to have fun for the entire family in a safe and secure environment.”
— Anne Pilla quoted in New Britain Herald

Check out the rest of this article in the New Britain Herald

Learn more about sponsoring this year's Oktoberfest here.

Posted on August 17, 2014 .

Learn all about the "Charitable aspect" of CT Oktoberfest

The latest article from The New Britain Herald about all the money raised by the Oktoberfest for our charitable sponsors: The Lions Club of New Britain and the New Britain/Berlin Rotary Club, and all the good it will do in our community. 

The Lions Club of New Britain is the primary charitable sponsor and the liquor permittee. A portion of sales from every beer sold goes directly to the Lions Club and their eye care mission.

Last year with only 15,000 people in attendance, the Lions were able to apply $4,500 toward providing eye exams, eye glasses, and basic eye care for the eye clinic patients.

This year the Lions expect all money from the Oktoberfest to go toward patient care or capital improvements for the eye clinic.
— New Britain Herald

The article goes on to describe the funds raised for the non-profit organizations that will be generously giving their time this year: 

There are additional benefits for other nonprofits. Under the East Side Vending tent where the German food is sold, nonprofit organizations will sell the various foods and earn 10 percent of what they sell back to their organizations. This year the involved organizations are: St Joseph and St Peter Churches, The Klingburg Family Centers, The Greater New Britain Arts Alliance, The Friends of Football and the Southington Lions Club.
— The New Britain Herald

Check out the full article here 

Posted on July 17, 2014 .

Oktoberfest 2014 "Bigger and Better Than Ever"

Fresh off the presses! The New Britain Herald says this year's Oktoberfest is "expected to be bigger and better than ever."

“This is going to be so much fun,” said Anne Pilla, Oktoberfest director of events. “60 percent of the festival will be entertainment, 30 percent will be food and 10 percent will be German beer and wine.”

Read the rest of the article here

Posted on July 12, 2014 and filed under Press.